Join Amy Jenkins and Deanna Heminger for a discussion about compliance in the market place.
What is compliance you ask? In any business, there are certain things you can and can’t promise to the consumer. This is ESPECIALLY important in the info/speaking/coaching business, but it’s pertinent to understand this in any market, with any product or service offering. Bottom line is, if you say the wrong thing (verbally, or on your website, order forms, etc…) it can shut down your entire business. Yes, this is very real, and it DOES happen every day.
Deanna knows this first hand. She’s has assisted with one of the largest and first lawsuits that this industry has seen, which resulted in one of the few positive outcomes. She wrote the compliance program for The Rich Dad (Robert Kiyosaki) organization and also contributed to the compliance program for Fortune Builders. When the FTC comes knocking on your door and you don’t know what Deanna and Amy know, you’re asking for trouble.
So I’ve asked these two brilliant ladies to host our call this month, and share with you as much as humanly possible to keep you legal and safe with your customers, and more importantly, with the FTC.
While I realize this isn’t necessarily the sexiest of all topics on earth, it is by far one of the most important that you must know about if you want to stay in business. Be on this call, and come prepared with questions since we’ll leave Q&A time at the end.